Damien's Journal
Inspirations, savoir-faire and behind-the-scenes of menswear designed in Paris.
Made in France menswear: how to recognize genuine French production
How to recognize genuine Made in France menswear: labels, place of production, fabrics, signals. The practical guide by Damien Lebrun.

Men's long brown wool and cashmere coat: how to wear it
The Lebrun Paris long brown wool and cashmere coat: its cut, its details, the colours that go with it and three ways to wear it, from a suit to raw denim.
Men's layering: how to layer shirt, knit and coat
Layering is one of the most useful skills in a man's wardrobe. It is not about piling things on. It is about building a coherent silhouette through texture, proportion and...

Broken suit for men: 3 rules and 5 pairings
A jacket and trousers in different fabrics or colours: three rules of contrast, five pairings to wear and the Lebrun Paris Super 140's wool trousers to build a broken suit.
Ethical menswear: why and how to buy better
More and more men are asking where their clothes come from. Where are they made, by whom, with what fabrics? Buying better does not mean giving up style. It is...
Men's style at 40 in 2026: the rules of a confident look
Men's fashion at 40 no longer follows trends. Style stops being a search: it becomes a statement. Dressing well at 40 takes neither a big budget nor a full wardrobe....
Paris vs Milan: two visions of men's style
Two cities, two traditions, two ways of thinking about men's elegance. Paris cultivates studied nonchalance: the ease of a man who seems not to have tried. Milan cultivates tailored precision:...